PhenoSwitch Bioscience Blog

PhenoSwitch Bioscience launches its new website

Written by Jean-Philippe Couture, Ph.D. | April 21, 2020

Brand new look, same quality services

It is no secret in the world of marketing that people spend more and more time online. The actual COVID-19 pandemic makes this statement even more true, as a sizable portion of businesses are enforcing remote work. We therefore thought that now would be a good time to modernize our website and rearrange our content to make it more accessible to our clients. We chose to entrust this project to Bauhem, a freelance digital agency based in Alma, Canada. And as you will see, they delivered!

Elegant and functional design

For the updated version of our website, we were hoping for a simpler yet, elegant design. We believe that there is always room for improvement and for us, modernizing our online platform was one of them. We were looking for ways to maximize the overall quality of our website in order to guarantee the best possible browsing experience for you. Moreover, our contents were carefully designed and revisited along with the appearance of the website so that you can easily find exactly what you are looking for!

We therefore asked Bauhem to create a top menu that is simple but descriptive enough for you to navigate easily through our content. Our services are now separated in five main categories, each divided in several more focused solutions. The way the top menu is designed allows the user to browse each category and see all its associated solutions at a glance.

Focused service pages

While in the process of redesigning our website, we decided to completely rework our service pages. We wanted them to be more concise, but also more appealing. We therefore opted for a clean design including a short description of the service, a representative image and a more detailed explanation of the product lower in the page. Additionally, a contact form has now been added in every product page, so the user now has a direct way of asking about a specific product. 

More to come

Even though most of our content is currently published, we are still working hard on releasing some more information for you, which will be done gradually over the next few months. If you are looking for a specific subject that has not been released yet, you are more than welcome to check again sometime in the future or directly contact us, we will be happy to assist you!  And, of course, you can always contact us to ask questions. Happy browsing!